We make the ads.
You get the leads.
AI UGC ads, cinematic ads and static ads. We build them, run them on Meta, and send you the enquiries.
Three formats. One job: cheap leads.
Every client gets a mix. Testing formats side by side is how we find the ad that brings your leads in cheapest.
AI UGC ads
Phone-shot videos that look like they belong in the feed. A presenter talks straight to camera. The first second stops the scroll, the rest earns the click.
- Vertical and sound on
- Lots of hooks for every offer
- Made in volume, so the winners never wear out
Cinematic ads
Polished, TV-style video ads. Film-quality shots, motion graphics, and words on screen or a voiceover to sell the offer, so your business looks established before anyone calls.
- Shot and edited like a TV commercial
- Words on screen, sound design or a voiceover
- Built to make a local business look big
Static ads
Clean image ads built around one clear offer. Quick to read, quick to test, and they keep your cost per lead down while the videos do the heavy lifting.
- One offer, one message, no clutter
- Sized for every placement
- Fast to make, fast to test
This is what you'd be running.
A hook that earns the first second, a face that feels real, and one clear reason to click. Drag to look through.
Most ads lose people in the first second. Ours are built for it.
Same stock photo, same tired offer, rising cost per lead. We start where the money is: better hooks, real-feeling faces, and ads that don't look like ads.
Three steps. That's the whole thing.
No 40-page strategy document, no six-week onboarding. Tell us what you sell and who you want, once.
We build the ad creative
You give us your offer and your service area. We make a batch of ad creative around it (AI UGC ads, cinematic ads and statics) with different hooks and angles, so we're testing real options from day one.
The ads go live
The ads go into Meta and in front of buyers in your area. We watch what wins, cut what doesn't, and keep feeding in fresh angles before the winners wear out.
Leads land with you
Real enquiries with name, number, suburb and what they're after, straight to your inbox or CRM the moment they come in. You call them. That part's yours.
Your total effort: one 15-minute call. Ours: the scripts, the ad creative, the testing, the ad account and the reporting.
Questions people ask us.
No. We make every ad ourselves. If you'd like a real customer review in the mix, we'll show you exactly how to film one on your phone.
Our presenters are made with AI. They explain your offer and tell people what to do next. They never pretend to be one of your customers.
The ad spend runs on your own card, in your own Meta ad account, so you can see every dollar. We make the ads and run the campaigns.
No lock-in contract. We'd rather keep you because the leads are worth it.
See the ads we'd run for you.
A 15-minute call. We'll discuss the ads we'd make for you, where the leads come from, and what it would cost. No slide deck, no lock-in contract.
- Real ad creative for your industry, in all three formats
- Straight answers on what leads should cost in your area
- An honest word if we're not the right fit for you
You're booked in.
We've got your details. Someone from Payback Creative will be in touch within one business day to lock in a time.